PT Zebra Nusantara Tbk (ZBRA) has transformed and brought a new direction to the business it is currently running. If previously ZBRA focused on transportation services, now ZBRA has transformed towards a larger business in modern logistics distribution services through DNR Corporation and its business units under its auspices.

Digitalization of MSMEs Becomes Important for the Community's Economic Wheel

MSMEs are one of the important economic cogs in the activities of a region's sustainability for the community as a whole. Various business unit sectors within the scope of MSMEs themselves must be able to keep up with the development of the modern era like today.

In line with this, DNR Corporation provides exposure and also its business strategy in digitizing MSMEs in Indonesia and especially in Solo, Central Java. PT Zebra Nusantara Tbk (ZBRA) which currently houses DNR Corporation and iPanganandotcom considers digitalization in Indonesia to be very important for sustainable progress.  

With this business concept, on Wednesday, October 06, 2021, DNR Corporation visited the Solo Mayor's Office and met with the Mayor of Solo, Mr. Gibran Rakabuming Raka and his staff to discuss and provide exposure regarding the digitization of MSMEs with the Solo City Government.

"DNR Corporation, which is currently under the auspices of PT Zebra Nusantara Tbk (ZBRA), has the view that the digitization of MSMEs is important and MSMEs need to transform in order to keep up with the times to answer the increasingly diverse needs of society today," said DNR Corporation Director Mr. Gary Tanoesoedibjo when met at the Solo Mayor's Office, Central Java.

The development of MSMEs in Indonesia has increased from time to time and adequate digital support is needed in order to compete in the midst of rapid technological advances in the midst of people's daily activities.

iPanganandotcom, a Food Digitalization Platform that Can Raise MSMEs

On the occasion of this presentation, DNR Corporation provided an example of one of the digitization of MSMEs in the food category which at this time can successfully answer the daily needs of the community is iPanganandotcom.

It should be noted that iPanganandotcom is a digital-based food store platform which is the result of joint collaboration between DNR Corporation through its business unit, PT StoreSend Elogistics Indonesia (SSI) with Perum BULOG.

Meeting between DNR attended by DNR President Director Mr. Rudy Tanoeosedibjo and his staff with the Mayor of Solo, Mr. Gibran Rakabuming Raka at the Surakarta Mayor's Office, Central Java. (Source: DNR)

iPanganandotcom itself applies the Hyperlocal concept, which can guarantee smooth delivery to optimize shopping for basic necessities practically and quickly through food warehouses spread throughout the country.

"The presence of iPanganandotcom is expected to become an online food community provider in Indonesia which can attract from farmers to consumers. This can be a good first step in presenting the digitalization of MSMEs in Indonesia and especially in the city of Solo," Gary Tanoesoedibjo said in his statement. 

The presence of MSME digitalization is an important thing for people in the city of Solo, especially for business people. Of course, with the progress in the digitalization of MSMEs, this will have an impact on the process of fulfilling basic needs every day by the community quickly. 

"The presentation was still about basic necessities, we certainly see further prospects for the digitization of MSMEs in the city of Solo," said Gibran Rakabuming Raka as Mayor of Solo in his statement who was met at the event session. 

With this, of course DNR Corporation through iPanganandotcom which is under the auspices of PT. Zebra Nusantara Tbk. (ZBRA) can present the digitization of MSMEs that are modern, flexible, and can have a positive impact on society and especially in meeting the food needs themselves.